The Columbia Bakehouse
A warm, hand-lettered identity for a Pacific Northwest bakery with a big personality.
- Category
- BRANDING + MERCH
- Year
- 2024
- Services
- IdentityPackagingIllustrationMerchandise
01
The brief
The Bakehouse had loyal regulars but a brand that didn't match the fun of its counter. It needed an identity that worked on packaging, paper goods and merch alike.
02
The approach
A playful, hand-drawn wordmark in warm rust and soft pink, with friendly lines of copy that carry from napkins and boxes to crewnecks and road-trip-ready illustration.
03
The result
A complete identity spanning paper goods, packaging and a merch line customers actually want to wear.
Next project
Spruce Confections →